Solforge Academy

The brief

Solforge Academy runs an intensive, in-person certification for mental health professionals, with only 30 seats per cohort. The website had to explain a detailed programme (modules, faculty, certification and fee) clearly enough for a professional audience, and make reserving a seat simple.

01

Registration Built Into the Page

The registration form lives on the site itself, next to a programme summary with duration, location, facilitators and fee. Applicants can read, decide and reserve a seat in one place, without being sent off to a separate form.

02

SEO From Launch

Search foundations were set up as part of the build rather than added later, so the programme is discoverable by the professionals looking for relationship therapy training.

The outcome

One programme site that explains the certification end to end and takes registrations directly, with SEO in place from day one.